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What is Online Reputation Management?

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A business’s reputation used to be the reach their customers had via word of mouth. Now, a company’s reputation is the collective image provided by real-time feedback online through review sites, social media and forums. Any online source a consumer is talking about their customer experience on is a channel your online reputation should be…

Why Your Business Should Want More Reviews

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The importance of responding to customers online could not be more prevalent as reviews continue to grow more than ever before. Aside from the fact that reviews from customers help others decide whether they should visit a business or not, reviews are now more prevalent on search results pages—meaning a lot of eyes can see…

Best Practices For Review Management

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Why your business should never remove reviews People can tell when businesses filter reviews. 95% of consumers suspect censorship or faked reviews when they don’t see bad scores. Customers are growing to be more and more review savvy, because they know that people are opinionated. The truth is that some customers expectations are unrealistic. Regardless,…
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